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ADVERTISING ON THE BIG SCREEN

NEW - You can now book your advertising  online. To begin click the button below and follow the 5 easy steps. If you prefer to book over the phone then please call our sales office on (03) 5331 2222.

We can offer special rates for long-term bookings.

Traffic Volume

180,000 road users per month
4,000+ Road & Consumers per day

Ad Rotation:

  • Each ad is displayed for 10 seconds in each rotation.
  • A rotation contains a maximum of 10 individual ads.
  • All ads are displayed 24 hours a day 7 days a week.

Digital Screen Size

Size: 7m x 3m
Pixels: 1056w x 432h

UNIQUE SELLING POINTS

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SITE DESCRIPTION

Regional Coverage

  • Uncluttered Environment
  • Only LF Digital
  • Local Area Targeting
  • High Volume of Tourism
REGIONAL DIGITAL BILLBOARD COVERAGE

ARTERIAL ATTRIBUTES

Town Centre

  • Central Location - Across from major town car park
  • Bus Service
PROXIMITY

PROXIMITY

Retail and QSR

  • Close proximity to major retailers and QSR locations
  • Local aatractions and train station within 1km
AUDIENCE

AUDIENCE

Families

  • Avergae Age 32 y.o
  • Young growing families
  • Growth in professionals
  • Growth in students

GEOTRIBE AUDIENCE SEGMENTS

Stand out segments cover appealing audiences ranging 
from younger to older family segments

DEBTSTARS 12.9%

FINANCIALLY EXTENDED YOUNGER FAMILIES

Middle-ses with high levels of mortgage, credit card & consumer debt. Infants & young children.

BUYING DRIVERS:

Most exclusive
Most stylish
Recommended by family/friends
Most Popular
• Best customer service

SUBURBAN SPLENDOUR 12%

MIDDLE CLASS MATURE FAMILIES

Mature aged Families with dependent children. High mortgage debt & interest payments

BUYING DRIVERS:

• Best customer service
• Best warranty
Most reward points
Recommended by experts
Most durable

ACHIEVERS 10.1%

AMBITIOUS YOUNGER & MIDDLE AGED FAMILIES

Higher SES with high levels of income & debt. High household spend. Younger children

BUYING DRIVERS:

• Cheapest
• Latest
• Brand leader
• Best Quality
• Best Value

AUDIENCE SNAPSHOT

FAMILY COUNTRY LIVING

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PEOPLE

Average

  • Median Age 38
  • Female 51.9%
  • Mael 48.1%
PEOPLE AVERAGE

HOUSEHOLD

Families & Couples

  • Family HH 66.2%
  • Married 44.4%
  • Couple Family w children 41.6%
  • Couple Family wo children 38.2%
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OCCUPATION

Spread Of Occupations

  • Work Full Time 53.1%
  • Drive to Work 70.4%
  • Professionals 21.6%
  • Techs & Trade Workers 14.6%
  • Hospital indstry 7.1%
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INCOME

On Par With VIC Avg

  • Median Weekly Ind income $592
  • Median Weekly HH Income $1,171

Enquire Now

For further information please fill in the enquiry form and one of our friendly sales members will contact you. Don’t forget you can also download our brochure here.

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