ADVERTISING ON THE BIG SCREEN

NEW - You can now book your advertising online. To begin click the button below and follow the 5 easy steps. If you prefer to book over the phone then please call our sales office on (03) 5331 2222.

We can offer special rates for long-term bookings.

BOOK ONLINE

Traffic Volume

180,000 road users per month
4,000+ Road & Consumers per day

Ad Rotation:

Each ad is displayed for 8 seconds in each rotation.
A rotation contains a maximum of 10 individual ads.
All ads are displayed 24 hours a day 7 days a week.

Digital Screen Size

Size: 7m x 3m
Pixels: 1056w x 432h

UNIQUE SELLING POINTS

GeoTribes:
Debstars | Suburban Splendour | Achievers

SITE DESCRIPTION

Regional Coverage

Uncluttered Environment
Only LF Digital
Local Area Targeting
High Volume of Tourism

ARTERIAL ATTRIBUTES

Town Centre

Central Location - Across from major town car park
Bus Service

PROXIMITY

Retail and QSR

Close proximity to major retailers and QSR locations
Local aatractions and train station within 1km

AUDIENCE

Families

Avergae Age 32 y.o
Young growing families
Growth in professionals
Growth in students

GEOTRIBE AUDIENCE SEGMENTS

Stand out segments cover appealing audiences ranging  from younger to older family segments

DEBTSTARS 12.9%

FINANCIALLY EXTENDED YOUNGER FAMILIES

Middle-ses with high levels of mortgage, credit card & consumer debt. Infants & young children.

BUYING DRIVERS:

• Most exclusive
• Most stylish
• Recommended by family/friends
• Most Popular
• Best customer service

SUBURBAN SPLENDOUR 12%

MIDDLE CLASS MATURE FAMILIES

Mature aged Families with dependent children. High mortgage debt & interest payments

BUYING DRIVERS:

• Best customer service
• Best warranty
• Most reward points
• Recommended by experts
• Most durable

ACHIEVERS 10.1%

AMBITIOUS YOUNGER & MIDDLE AGED FAMILIES

Higher SES with high levels of income & debt. High household spend. Younger children

BUYING DRIVERS:

• Cheapest
• Latest
• Brand leader
• Best Quality
• Best Value

AUDIENCE SNAPSHOT

FAMILY COUNTRY LIVING

PEOPLE

Average

Median Age 38
Female 51.9%
Mael 48.1%

HOUSEHOLD

Families & Couples

Family HH 66.2%
Married 44.4%
Couple Family w children 41.6%
Couple Family wo children 38.2%

OCCUPATION

Spread Of Occupations

Work Full Time 53.1%
Drive to Work 70.4%
Professionals 21.6%
Techs & Trade Workers 14.6%
Hospital indstry 7.1%

INCOME

On Par With VIC Avg

Median Weekly Ind income $592
Median Weekly HH Income $1,171

Enquire Now

For further information please fill in the enquiry form and one of our friendly sales members will contact you. Don’t forget you can also

download our brochure here.

ADVERTISING ON THE BIG SCREEN